Unique pet care product for disease-prevention lands on Indiegogo

Dr. Salvatore DeRicco has launched 3 crowdfunding campaigns on Indiegogo – in support of his unique “GUMLINERS”TM, that are designed to prevent numerous diseases in cats and dogs.

Place, Date: White Plains, NY-based orthodontist Dr. Salvatore DeRicco has recently launched crowdfunding campaigns on Indiegogo, in support of his “GUMLINERS”TM. Uniquely designed to prevent numerous diseases in cats and dogs, these product target pets’ gumlines – to simplify disease-prevention where it originates.

GUMLINERSTM come in 3 variations – Lil GUMLINERSTM for cats and lap dogs, Mid GUMLINERSTM for small and medium-sized dogs, and Large GUMLINERSTM for medium and large-sized dogs. Dr. DeRicco has launched crowdfunding campaigns for each of the 3 variations of GUMLINERSTM.

Each crowdfunding campaign is geared to raise $18,000 within the next 20 days.

“ ‘PETiodontal Diseases’ is a term I’ve coined, to call attention to the fact that periodontal disease (“gum disease”) is rampant in dogs and cats – an estimated 160 million pets (80%) suffer from the disease, in the U.S., alone. But periodontal disease can be highly detrimental, as it not only results in ‘dog breath’, ‘kitty breath’ and tooth loss, but can also lead to life-threatening diseases – including heart, liver, lung and kidney diseases, diabetes, and even tumors; hence, the ‘collective term’ ‘PETiodontal Diseases’. Unfortunately, though, many pet owners are unaware of these correlations and do not provide routine pet oral care, which can prevent periodontal disease.

This is largely because they believe they would have to brush their pets’ teeth as thoroughly as they brush their own teeth, which would be very difficult for both pet and owner, alike. Also, presently available pet toothbrushes are often too large, stiff, or inadequate for pets’ oral care and can pose difficulty and/or discomfort in reaching the gumlines. Veterinarians also complain that no pet toothbrush on the market is capable of reaching the upper molars in dogs’ mouths, which curve inward.

This all results in inadequate pet oral care and the alarming incidence of gum disease and allied “PETiodontal Diseases”, in dogs and cats. But not anymore – the new and revolutionary GUMLINERSTM will address all of these issues, to permit simple, efficient, and effective oral care for pets. Since pets rarely get cavities, GUMLINERSTM simplify oral care by being designed to target the gumline – where periodontal disease originates. We have three sizes – to best fit all sizes of cats and dogs. Now, we are looking forward to beginning mass production of The GUMLINERSTM and, hence, these Indiegogo campaigns. Your generous support will help pet owners to ‘Sweep the Gumlines’ and assure a healthier life for our furry friends”, stated Dr. DeRicco.


“The GUMLINERSTM are double-ended oral care brushes and are designed with much smaller heads than human and pet toothbrushes, and with just a single row of short, soft bristles – for fit and comfort. Despite pets’ teeth being highly variable in height – resembling a city skyline, the gumline has a rather straight, level contour – like that city’s sidewalk – so it’s easy to ‘follow’, target, and ‘sweep’. I would love to see ‘SWEEP the GUMLINE!’TM start sweeping the nation!”

Speaking on the history behind The GUMLINERSTM, Dr. DeRicco explained his breakthrough Spot Less Brush®, which he designed specifically for orthodontic patients with braces, and which is acclaimed by orthodontists and orthodontic patients. And many of them reported also using them on their pets, with extremely impressive results. So, after consulting with veterinarians and veterinary technicians, Dr. DeRicco determined that the specifications used in Spot Less Brush could be modified to prevent periodontal disease in pets – and thus, The GUMLINERSTM were born.

“I have consulted with hundreds of veterinarians and veterinary technicians regarding recommended, effective, and easier pet oral care and The GUMLINERSTM embody all that I have learned from them. I have tested its prototypes with several pet owners and each time The GUMLINERSTM have passed with flying colors.”

Backers would be rewarded with GUMLINERSTM at highly discounted prices.

To show your support for the campaigns, log onto www.HealthierPetsNow.com and choose your pet’s(s’) size(s) or visit https://www.indiegogo.com/projects/the-lil-gumliner-make-cats-lap-dogs-healthier-cat-dog#/


and https://www.indiegogo.com/projects/the-large-gumliner-make-large-dogs-healthier-cat-dog#


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