CUB CADET® OFFICIAL SPONSOR OF COME ALIVE OUTSIDE GREEN STREET CHALLENGE

KITCHENER, Ontario – April 18, 2017 – This summer will be a “summer of play” for many communities across Ontario. Cub Cadet and Come Alive Outside will be working with Ontario communities to celebrate the importance of outdoor, unstructured play by laying down sod and creating temporary parks on prominent streets. The Green Street Challenge creates an opportunity for children and families to play outside and value all the benefits that green spaces have to offer. With childhood obesity and mental illness on the rise, time spent outside getting active and connecting to nature has never been so important! The Green Street challenge presented by Cub Cadet is a way to remind communities of the importance of creating and developing green spaces that encourage families to get outside and get active! “We were really excited by the idea of creating a canvas in which families can be reminded of the importance of creating their own outdoor spaces and “unlocking the possible” of their yards and communities” said Melanie Kacic, Marketing Director of Cub Cadet.

Come Alive Outside is an incorporated non-profit in Canada and a 501c3 registered charity in the U.S. that works closely with partners in the landscape profession in order to get people off the couch and back outside in communities across North America! Their mission is to inspire collaborative community systems that create the awareness, intention and opportunity for people to live healthier lives outside. For more information about the Green Street Challenge or Come Alive Outside visit their website at www.comealiveoutside.com

Visit cubcadet.ca and www.facebook.com/CubCadetCanada for more information on Green St. Challenge event dates and locations.

For more information, press only:

Stacey DeSantis
Public Relations, Community Engagement
519-579-5500 ext. 2341
Stacey.desantis@cubcadet.ca

Sarah Walker, Come Alive Outside
Executive Director
970-889-5405
sarah@comealiveoutside.com

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