Mobile BI Market: Size, Status and Forecast: Recent Develop-ments

Global Mobile BI Market: Snapshot 

Mobile Business Intelligence or mobile BI is the ability that aids the mobile personnel to attain business insights via information analysis employing applications improved for mobile devices. Business intelligence or BI is basically referred to computed-based techniques employed in the spotting, extracting, and evaluating business information such as associated incomes and costs or sales revenue by departments or products. Though, the notion of mobile computing has been long prevalent, the concept of mobile BI has gained momentum in the last few years. This growth has been encouraged due to the significant change in the wire world with the advent of wireless technology with smartphones giving rise to a new era of mobile computer technology, prominently in the field of business intelligence.

Organizations are developing their personal Information Technology (IT) monitoring tools in order to gain enhanced visibility into the new intricacies. The right solutions can help one detect patterns that will help predict issues early before they occur. Mobile BI permits big data from IT to be transformed into appropriate and actionable insights for a rapid resolution. It further enables the business organization to extract information from key operational data units such as log files, events, performance metrics, and trouble tickets to proactively dodge outages, attain faster mean time for repairing, and understand cost savings through better operational efficiency.

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The market intelligence publication delves into the possible growth opportunities for the global mobile BI market and the chronological growth of the market throughout the forecast period. It also uniquely provisions required data related to facers such as dynamics influencing the progress in all possible retrospective manner. Several ubiquitous and non-ubiquitous trends have also been mentioned in the study. An outlook of extensive nature keeping in mind the Porter’s five forces analysis has been provided to make the vendor landscape transparent to the reader. The report further reaches out to point out accomplishments related to R&D, acquisitions, mergers, and crucial partnerships and verifications. The companies in limelight have been analyzed on market shares, products, and key strategies.

Global Mobile BI Market: Trends and Prospects 

The key drivers of the global mobile BI market are the growing trend of bring your own device (BYOD), rising platforms of mobile enterprise application, burgeoning popularity of Representational State Transfer Application Programming Interface (REST APIs), growth of in-memory computing, and robust advancement in the features of mobile device. The global mobile BI market is also progressing owing to the transformation from the generic BI techniques for the purpose of business data analysis to advanced methods and the upsurge in the flow of unstructured and structured data.

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The mobile BI market can be classified on the basis of industry verticals, amongst the segments of insurance, financial services, and banking are likely to be the leading adopters of mobile BI due to the extensive rise in data volume and the growing demand for IT systems in banks and several other financial institutes.

Global Mobile BI Market: Regional Analysis 

The market in North America is expected to emerge lucrative owing to the growing technological advancements and early adoption of business intelligence solutions. Due to the high opportunities for vendors in the industry verticals of the Asia Pacific region, mainly in Japan, China and India, the market is projected to witness strong growth.

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Global Mobile BI Market: Competitive Landscape 

Some of the leading players in the market are Qlik Technologies, SAS Institute, Tableau Software, SAP SE, Microsoft Corporation, and IBM Corporation.

 The study presents reliable qualitative and quantitative insights into:

  • Market segments and sub-segments
  • Market trends and dynamics
  • Supply and demand chain of the market
  • Market valuation (revenue and/or volume)
  • Key trends/opportunities/challenges
  • Forces defining present and estimated future state of the competitive landscape
  • Technological developments
  • Value chain and stakeholder analysis

The regional analysis covers:

  • North America
  • Latin America
  • Europe
  • Asia Pacific
  • Middle East and Africa

The vast market research data included in the study is the result of extensive primary and secondary research activities. Surveys, personal interviews, and inputs from industry experts form the crux of primary research activities and data collected from trade journals, industry databases, and reputable paid sources form the basis of secondary research. The report also includes a detailed qualitative and quantitative analysis of the market, with the help of information collected from market participants operating across key sectors of the market value chain. A separate analysis of macro- and micro-economic aspects, regulations, and trends influencing the overall development of the market is also included in the report.

Highlights of the report:

  • A detailed analysis of key segments of the market
  • Recent developments in the market’s competitive landscape
  • Detailed analysis of market segments up to second or third level of segmentation
  • Historical, current, and projected future valuation of the market in terms of revenue and/or volume
  • Key business strategies adopted by influential market vendors
  • Outline of the regulatory framework surrounding and governing numerous aspects of the market
  • Growth opportunities in emerging and established markets
  • Recommendations to market players to stay ahead of the competition

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