Shell, BP, Engen, Chevron and Total Lubricants lead the market share in the Automotive and Industrial Machinery Lubricants Market in South Africa

South Africa lubricant market has witnessed considerable growth over the period 2010-2015 and has become a hub of operations for major players such as Shell, Engen, BP/Castrol, Total and Chevron.

Automotive lubricants have contributed majority of the share in lubricants market in South Africa.  Growth in vehicle sales have provided significant boost to the automotive lubricants market over the period 2010-2015. The growth in share of automotive segment has also been supported by growing use of high performance synthetic lubricants in South Africa which are majorly being demanded by the automotive sector of the country over the period 2010-2015. Within the automotive sector, passenger vehicles have been the largest segment in this category.

The use of food grade lubricants is an important element in assuring customers that food material and foodstuffs have been prepared in a clean and safe environment. Therefore, expanding food and beverages industry has provided ample scope of opportunity in the market for food grade oils

Engen is one of the leading Leading player with the largest share in South Africa Lubricants market The company has significant presence in both industrial as well as automotive sector. The company produces one of the highest finished lubricant production in South Africa with one of the massive supply chain and distribution network in the country.

Food grade lubricants can also be targeted as the South African food and beverages industry is expected to flourish over the period 2016-2020 generating considerable demand for such lubricants. Moreover, compared to the automotive and the industrial & machinery sector, the competition in this segment is significantly lower.

Bio based lubricants have accounted for lowest consumption share in the automotive lubricants market during 2015.

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Ken Research
Ankur Gupta, Head Marketing & Communications