Europe Beer Market to Expand at 2.90% CAGR from 2015 to 2021; Eastern Europe to Offer Long-term Growth Opportunities
Transparency Market Research has published a new report on the Europe beer market. As per the report, the beer market in Europe stood at US$131.46 bn in 2014 and is expected to reach US$160.99 bn by 2021. The report, titled ‘Beer Market – Europe Industry Analysis, Size, Share, Growth, Trends and Forecast 2015 – 2021,’ states that the market is expected to expand at a 2.90% CAGR from 2015 to 2021. Factors such as the growing customer base for beer and health benefits of beer are predicted to benefit the Europe beer market in the years to come. In terms of volume, the beer market in Europe is expected to progress from 23.44 bn liters in 2014 to 27.83 bn liters by 2021, expanding at a 2.50% CAGR from 2015 to 2021.
Earlier, the beer industry in Europe had a local presence, with only a few players having an international reach. Thanks to the rapid development of the beer sector in Western Europe and Eastern Europe, the beer industry in Europe is now well poised for rapid expansion. Beer consumption patterns in Eastern Europe are undergoing many positive trends, which is why growth is expected to be optimistic. As beer is the most preferred alcoholic drink, its consumption is expected to be high in Europe. Moreover, the increasing health benefits of beer, such as its ability to cure insomnia and the capacity to lower cholesterol are predicted to propel the Europe beer market in the near future.
Even though beer is seasonally available, the growing preference for beer is one of the important factors expected to drive the Europe beer market in the years to come. Currently, manufacturers of beer are concentrating on capturing the untapped market across Europe. Some of the leading players operating in the Europe beer market are Anheuser-Busch InBev, Diageo, SAB Miller PLC, Carlsberg Group, and Heineken N.V. Mergers and acquisitions, partnerships, and product inventions are expected to propel the Europe beer market in the years to come. The Europe beer market is well-spread across the region as it covers various countries such as Italy, France, the U.K., Germany, and Spain.
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The Germany beer market stood at US$36.22 bn in 2014 and is expected to reach US$40.65 bn by 2021, progressing at a 1.70% CAGR from 2015 to 2021. The France beer market is anticipated to progress from US$11.71 bn in 2014 to US$15.59 bn by 2021, expanding at a 4.20% CAGR from 2015 to 2021.
By product type, the Europe beer market is classified into ale beer, stout beer, and lager beer. The lager beer segment stood at US$17.01 bn in 2014 and is predicted to reach US$20.05 bn by 2021, progressing at a 2.40% CAGR from 2015 to 2021.
Seasonality and the increasing consumption of substitute drinks are predicted to hamper the growth of the Europe beer market in the years to come. However, the rising growth opportunities in Eastern Europe are predicted to boost the Europe beer market in the long run.
Key Segments of Europe Beer Market
Europe Beer Market by Product type:
Europe Beer Market by Country:
Rest of Europe